Professional Sales Mastery


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Sales professionals in our present competitive world need every possible professional touch to win business constantly.
This course will provide an in-depth understanding of self-management, the art of prospecting, opportunity planning and resource allocation. In addition, participants will acquire several skills related to negotiating deals, overcoming obstacles, resolving customer issues and closing sales.


Course Objectives

Upon completion of the course, participants will be able to:

  • Open a professional and effective sales conversation comfortably
  • Present in a convincing manner the Unique Value Proposition of one’s product or services
  • Research and target the right prospects and customers to generate the best results
  • Gain and retain customers’ attention during selling
  •  Ask value driven questions to fully understand your customers’ needs
  • Develop stronger and immediate relationships with potential clients
  • Analyze and apply  the principles of successful negotiations and handling objections


Course Content Summary

Some of the course topics are:

  • Personality Traits for Sales Success
  • Prospecting & Qualifying
  • Sales Pre-Approach & Approach
  • Mastering Product Selling
  • Mastering Service Selling
  • Different Selling Models
  • Principles & Elements Of Successful Negotiations
  • Presentation & Demonstration
  • Overcoming Objections
  • Closing the Sale
  • Follow-Up & Maintenance
  • Managing The Customer Relationship
  • Keeping Customer
  • Building & Managing the Business


Target Audience

  • Sales professionals
  • Aspiring sales professionals


Course Period

  • Option 1: Evening on weekdays (Monday to Friday)
  • Option 2: Weekends (2 Saturdays, 8 am to 4.30 pm)
  • Option 3: Weekdays (2 days – 8 am to 4.30 pm)


Course Level: Introductory


Price (Including VAT): N 100,000

Additional information

Course Period

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